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Welcome to the CSA Frameworkâ„¢

Science of Getting New Clients For Services: Proven Insights From $90M Spend

1500+

Hundreds of happy clients: 9.83/10.00 satisfaction score!

Lessons From Real-World Testing

The CSA Framework was born from real-world experience and data-driven insights.

As a marketing executive at Groupon, I managed 12 markets with annual budgets of $20 million. I used this opportunity to run extensive split tests and to analyse real campaign data that accumulated over the years.

Rather than relying on subjective opinions and conventional wisdom, I wanted to discover what objectively drives best response rates and have the biggest impact on tangible results. 

Seing consistent, impressive results at Groupon and my agency clients I have systematized these insights into the CSA Framework process.

CSA Framework Masterclass

Now I share everything I know during CSA Masterclass that I run every Tuesday and Thursday:

✅ How to cause spontaneous buying decisions – without hype and overselling. Proven tips from large-scale split tests and 2% outliers with best results.

✅ How to gently introduce strangers to your brand and drive tangible results. Hormozi & Oglivy positioning concepts that maximizes perceived value and appeal. 

We take well-known topics like lead generation, customer acquisition, and influence, and share what even top performers don’t know yet – all grounded in testing what truly works – not just theory.

$2600 in ad credits
for all our new members

Customer-Acquisition 2.0: Simplified Approach

The CSA Masterclass is a 3-hour interactive Zoom session in groups of up to 12 participants:

✅ For service businesses only (local & professional services, B2B, SaaS, high-ticket, digital products) – not suitable for e-commerce or physical products.

✅ For founders and executives – big-picture strategies that move the needle, not technical tips for specialists.

✅ Paid ads only — no organic social media posts and no cold outreach.

✅ 2-step process – no lead magnets and no email follow-ups.

Request Your Info Pack

Curious about our workshops? Drop us an email at hello@csaframework.com or leave your contact details below to receive our Info Pack.

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